Friday, September 17, 2010

Dilbert: The Social Media Marketing Manager

Thursday, September 16, 2010

Recruiting Your Social Media Team

Chats with Bede Ashby Momentum Consulting

The myth of the 'digital native'

The need for accountability to reduce brand risk

Skills and experience required

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Tuesday, September 14, 2010

PODCAST: Marketing & Channel Strategy For NZ FMCG

Download now or listen on posterous
14_09_10 11_56 AM.m4a (3940 KB)

Get your channel strategy sorted before you spend any money on identity and promotional marketing strategy.

Talk to people and be prepared to hear how hard it is to go from a small business into big retail and grocery.

Fancy marketing can't make up for a broken channel strategy. You need to be making sales to keep the business spinning. 

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Monday, September 6, 2010

Christchurch Quake: Closed Due To Damage Restaurant #WIN



ALVARADOS IS UNDER NEW MANAGEMENT (and has been totally remodelled).

Was a must for authentic traditional style Mexican Cuisine.

New menu out now! (if you find it blowing around on the street, could you return it please?)


Was fully licensed and BYO (wine only).


Was open Tuesday - Saturday from 5.30pm


Alfresco dining apparently isn't an option. Something to do with the lack of access, water, power and hygiene.

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