Showing posts with label content management. Show all posts
Showing posts with label content management. Show all posts

Wednesday, November 28, 2012

Can Twitter help my Google search rankings?

comScore_2012_Mobile_Future_in_Focus.pdf Download this file

The simple answer is 'yes'. 

A help forum comment from Google representative John Mueller explains:

Rest assured, Googlebot doesn't just count words on a page or in an article, even short articles can be very useful & compelling to users.

For example, we also crawl and index tweets, which are at most 140 characters long. That said, if you have users who love your site and engage with it regularly, allowing them to share comments on your articles is also a great way to bring additional information onto the page. Sometimes a short article can trigger a longer discussion -- and sometimes users are looking for discussions like that in search.

That said, one recommendation that I'd like to add is to make sure that your content is really unique (not just rewritten, autogenerated, etc) and of high-quality. to bring additional information onto the page. Sometimes a short article can trigger a longer discussion -- and sometimes users are looking for discussions like that in search. 

 

Also, John Mueller has an awesome avi on Google+ and you should go and look at it :)

Posted via email from cjlambert's posterous

Wednesday, July 25, 2012

Salesforce: Facebook post blueprint

Fb_post
Many brands today are posting on Facebook as a means of connecting with their customers and prospects. However, very few have mastered the basics such as the ideal post length, use of imagery, use of color and linking. When used correctly, these small improvements will add up to increased engagement on your posts and extend the viral reach of your messages.
So, what makes a perfect Facebook post? Let this blueprint be your guide.

Posted via email from cjlambert's posterous

Sunday, May 27, 2012

Yesterday I went to TEDx Syndey